next article

Karmarama win DMA Grand Prix for second consecutive year

This week Karmarama cleaned up at the DMA awards winning a total of six awards for our work with the Army and Honda.


Honda won silver in the Best Automotive category and Army won Silver in Best Integrated campaign and Best Creative Solution, Gold in Public Sector and Best Data Strategy as well as the Grand Prix.


The DMA awards are awarded by a panel of 350 leading industry experts, to work which demonstrates excellence in the one-to-one marketing sector, across strategy, creativity and effectiveness.


Rachel Aldighieri, MD of the DMA said: “Karmarama’s work with the British Army really highlighted how the smart use of data, creativity in both strategy and execution, and intelligent implementation delivers fantastic results.”

Karmarama is the UK’s most progressive creative agency, part of Accenture Interactive, working across advertising, PR, data-driven communications, mobile platforms and products, digital and innovation. The agency is known for its ability to blend creativity, digital and data, to help brands better engage with consumers. Or as Karmarama calls it – Connected Creativity. It is one of the most effective agencies in the UK and has won the DMA Grand Prix for the last two successive years, in 2017 for its work for the Army. It was again the highest ranked creative agency in the Sunday Times Top 100 Companies to Work For in 2018.